Seasalt Fish Grill
Del Mar, CA | Beachside Del Mar
DBA: Seasurf Fish Co.*
The ocean’s alternative to fast food.
LA’s favorite casual seafood eatery is expanding to Del Mar, serving up the freshest grilled favorites, po’boys, steamers, and authentic poke.
Healthy, flavorful, and fast-fired service make this coastal, culinary standout a must-try for any palette.
CCP is pleased to have represented Seasurf in their expansion into the San Diego market.
CCP’s services included identifying core markets for consideration and matching demographics and traffic patterns to select a best-fit location for a first-to-market launch.
The selected location offers the right blend of high-visibility signage, positioning, and indoor-outdoor patio seating, all negotiated at a total occupancy cost well below the client’s initial requirements.
*Seasalt Fish Grill received a cease and desist from a local one-off restaurant with a similar name and decided to change the name to Seasurf Fish Co. for this and any future units in San Diego County.